Trends & Insights
Trends, insights and other useful bits of information to help you get the most from Ocean Engine.
Ocean Engine offers global brands a one-stop advertising platform to advertise in china on either Douyin ads or advertising on Toutiao.
Douyin ( 抖音) is the most popular short-video app in China. With built-in e-commerce and livestreaming, Douyin is a vital advertising channel.
From livestream e-commerce to social commerce, stay ahead with the latest Douyin for retail solutions and Douyin shopping trends in China.
Master these 5 effective China marketing strategies using your Douyin Business Account to stay ahead with the latest China digital marketing trends.
6 key takeaways from the baby & maternity industry in China at this year's CBME Expo and Douyin E-commerce Global's Trends Week.
Unlock the potential of Douyin and Ocean Engine with the perfect solution for brand building, social media campaigns, and online advertising in China.
Read about new trends in China's cross-border e-commerce market, including new strategies like omni-channel social e-commerce and Douyin shopping solution.
Need an e-commerce solution for China? From livestreaming to product seeding, Douyin EC Global offers cross-border sellers a winning blueprint for China.
Learn how to advertise in China on Douyin without a Chinese business license, including how to sell on Douyin and Douyin search ads using Ocean Engine.
Learn how to advertise in China on Douyin with a Douyin Ads Account, including Douyin Search Ads and Ocean Engine Shopping Ads.
Ocean Engine, in collaboration with iClick Interactive, Qunar, and market research experts, proudly presents the 2024 Chinese Outbound Travelers Whitepaper. This report unveils Douyin's pivotal role in shaping post-pandemic travel trends among Chinese outbound tourists.
Product seeding offers a powerful digital marketing solution for helping e-commerce brands make sales on apps like Douyin.